It looks like PayPerPost is a hot topic on TechCrunch, this time Mike Arrigington is talking about PPP raising 3 million in venture capital. This move should help PayPerPost dramatically with their move into paid content for bloggers in any way possible. The articles details how some are very against the idea of PPP and some are very for PPP, and that no one is really just in the middle of the field.
The reasons for this is that PPP doesn't always require a writer to say whether their post is sponsored or if it is something that they are writing about because they genuinely like the product. The problem is that it comes down to the integrity of the writer and whether they just want to release that information or if they want to keep it under wraps for whatever reason.
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